" The best work comes from a collaboration between the client and the creative. Together, the end result far exceeds a single-sided effort."

Step Oneii| TAKE A SEAT AND LISTEN

Once we decide on a meeting, our first step it to take a seat and listen. You know your industry and want to reach your customers, whomever they may be. We gather the information, ask questions and leave with your objectives in mind. Then, it's back to the office to develop some ideas.



Step Twoii| CREATIVE DEVELOPMENT

Back in the office, we sharpen our pencils and get to work. We explore different creative avenues to find the best solution for the project. Once the ideas are distilled, and we have a clear winner, we deliver the concept. Sometimes, its love at first sight. Other times it's longer. But in the end, we come out of this step with an idea of what direction we are headed in and we begin the production.



Step Threeii| PRODUCTION

Photographers are hired, print is scheduled and we are on the task. During this phase, we exchange different versions of the project for review, input and tweaking. Once a final approval is received, we deploy the project or send it to print.



Step Fourii| FINAL REVIEW

One last review is made before the publication of the project. Once everyone has a chance to sign-off on the project, giving their approval, it moves to publication. As a point to remember, it is very easy to make a change here before the official sign-off but very difficult to undo once the press is running.



Step Fiveii| PUBLICATION

While the project is is publication, final files are archived, and the project is wrapped. Print product is delivered to its intended destination. Web sites are made active. And last but not least, invoices are generated. :)

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The Process

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